Sensodyne uk

Social-first creative territories for tooth sensitivity.

project overview

Turning real tooth-sensitivity questions into distinct social-first territories designed to be useful, memorable and native to the platform.

TEETHTOK / DR. SENSO

A playful, character-led social territory turning everyday sensitivity moments into simple, memorable stories with Dr. Senso.

A playful, character-led social territory turning everyday sensitivity moments into simple, memorable stories with Dr. Senso.

THE TWINGE

A sensory-led social territory built around the sudden “zing” of tooth sensitivity, using sound, close-up triggers and sharp motion as a recognizable creative device.

A sensory-led social territory built around the sudden “zing” of tooth sensitivity, using sound, close-up triggers and sharp motion as a recognizable creative device.

SENSITIVITY 101

An expert-led social territory turning complex tooth-sensitivity questions into clear, visual explanations through props, diagrams and simple demonstrations.

An expert-led social territory turning complex tooth-sensitivity questions into clear, visual explanations through props, diagrams and simple demonstrations.

other projects

GAES | Amplifon

Regional creative direction

Amplifon Product Experience

Regional product launch

Branding & Identity

Selected brand projects