about me

I’m a Creative Director & Art Director based in Argentina, with 15+ years in advertising and design. I started as a Graphic Designer, moved into Art Direction and later into Creative Direction, leading regional work across LATAM.

I’m a Creative Director & Art Director based in Argentina, with 15+ years in advertising and design. I started as a Graphic Designer, moved into Art Direction and later into Creative Direction, leading regional work across LATAM.

Today, I work with agencies and brands on integrated campaigns, social-first content and brand experiences, while also improving the systems behind the creative work — from briefs and workflows to team coordination, production and AI-enabled processes. I lead multidisciplinary teams from concept through production and multi-market rollout, with a focus on strong ideas, quality and efficient execution.

Today, I work with agencies and brands on integrated campaigns, social-first content and brand experiences, while also improving the systems behind the creative work — from briefs and workflows to team coordination, production and AI-enabled processes. I lead multidisciplinary teams from concept through production and multi-market rollout, with a focus on strong ideas, quality and efficient execution.

A thoughtful young person with dark hair gazes to the side, captured in soft black and white lighting.

my experience

my experience

my experience

VML

freelance art director

Freelance Art Director. Social-first and performance creative for Sensodyne UK and ZYN.

2026

VML

freelance art director

2026

unicornio creativo

founder & creative director (project-based)

Founder & Creative Director. Creative partner for agencies and brands across LATAM.

2014-now

unicornio creativo

founder & creative director (project-based)

2014-now

comunicatio

creative director (project-based)

Creative Director, project-based. Previously Regional Creative Director, leading integrated campaigns across seven LATAM markets, including GAES / Amplifon.

2021-now

comunicatio

creative director (project-based)

2021-now

comunicatio

creative director (project-based)

Creative Director, project-based. Previously Regional Creative Director, leading integrated campaigns across seven LATAM markets, including GAES / Amplifon.

2021-now